Archive for the 'On the Lighter Side' Category
Sales Tactics for the Lousy Salesman
0 Comments Published by Windward Lighthouse April 27th, 2006 in On the Lighter SideOne of the questions that I’m sure many people starting an online or offline business ask themselves is: “Can I really do this when I’m not really a salesman?” The thing is, being a good salesman does not just mean being good at making sales. Of course that is part of it, but what is […]
Not Your Mother’s Retail
0 Comments Published by Windward Lighthouse April 10th, 2006 in On the Lighter SideI can feel it. I feel her cringe before I can even see the sale’s person heading towards us. Her mouth begins to move at the same time as Ms. Retail zeroes in on us. It’s like everything is moving in slow motion. You know those war scenes where everything slows down and all you […]
Give Yourself the Gift of Time
0 Comments Published by Windward Lighthouse April 7th, 2006 in On the Lighter SideBusiness planning involves a host of different functions, from production to sales to marketing. But rarely does it include time and vacation planning - especially for the solo entrepreneur.
Learning to take time off is a critical part of your long-term plan for success. Research has shown that those who take a regular vacation are sharper […]
Winning Customers Over the Phone
0 Comments Published by Windward Lighthouse March 17th, 2006 in On the Lighter SideDo you sometimes wonder where your customers have gone? In a study by the International Customer Research Institute, individuals gave the following reasons for becoming “non-repeat” customers:
* 1 percent died (makes you wonder how they responded)
* 3 percent moved
* 5 percent said friendships
* 9 percent said competition
* 14 percent were dissatisfied with the product
* 68 […]
7 Key Tactics For The Small Business Owner
0 Comments Published by Windward Lighthouse March 16th, 2006 in On the Lighter SideFor most folks, owning your own business is a dream come true. The freedom of being your own boss and succeeding to the best of your ability are facts of life for the small business owner. Sure, there’s more stress than what you probably imagined when you were creating your grand plans, but with a […]
Learning the Process of Order Fulfillment
0 Comments Published by Windward Lighthouse March 7th, 2006 in On the Lighter SideThe goal of most businesses is to profit and give out the best products and services that they can offer to customers. For companies who manufacture sellable items, producing the end product is not the final step. You already know that your products will sell.The next thing that you need to do is deliver the […]
Don’t Let Your E-commerce Revenue Go Down the Drain
0 Comments Published by Windward Lighthouse March 6th, 2006 in On the Lighter SideIndustrial plumbing supplies doesn’t sound like a cutting-edge business segment. However, one company got immediate results when it launched an e-commerce site. A great read for business owners that think e-commerce will do nothing for their business type!read more | digg story
Exclusive Look At Google Payments
0 Comments Published by Windward Lighthouse February 28th, 2006 in On the Lighter SideTechcrunch has a scoop on the process behind Google Paymentsread more | digg story
Cut Down Your Business Expenses?
0 Comments Published by Windward Lighthouse February 27th, 2006 in On the Lighter Side– Your 5 Step Solution
If you’re sick and tired of your business that sucks in cash on an ongoing basis, then here’s good news.
If you want to reduce your business costs, then this might be the most important article you’ll ever read.
If you want to make MORE money from your business starting TODAY, then I […]
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- The ABCs of Customer Recovery
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