Archive for the 'General Business' Category



Part of being an effective marketer is being an effective time manager. The little time suckers in our workday can collectively add up to a LOT of time taken away from our core functions and billable work. One of the biggest time drainer is our In-Box.

Tame your e-mail beast by mastering the art of email […]

A couple of years ago I was doing some work for a local university helping to redesign an internal website they wanted updated and made more user friendly. When the job was done the person I was doing the job for wanted to use his school issued credit card to pay for my
services.
At that time […]

Trade shows can either be a very expensive excuse to get out of the office for a few days, lug around heavy display cases, party too much and sleep too little, and get flat feet standing around on concrete all day long, OR it can energize your company’s Sales program immediately, and for many months […]

Adidas- from the name of the founder Adolf (Adi) Dassler.
Adobe- came from name of the river Adobe Creek that ran behind the houses of founders John Warnock and Chuck Geschke .
AltaVista- Spanish for “high view”.
Amazon.com - Founder Jeff Bezos renamed the company to Amazon (from the earlier name of Cadabra.com) after the world’s most voluminous […]