Archive for February, 2006



Techcrunch has a scoop on the process behind Google Paymentsread more | digg story

Have you ever thought about how much rudeness may be affecting your bottom line?
What is the cost to your company when you or the people who represent you lack proper manners? Do you know how many clients are turned off by employees who would rather carry on a conversation with each other than […]

– Your 5 Step Solution
If you’re sick and tired of your business that sucks in cash on an ongoing basis, then here’s good news.
If you want to reduce your business costs, then this might be the most important article you’ll ever read.
If you want to make MORE money from your business starting TODAY, then I […]

Customer Acquisition is beyond doubt the number one priority for all serious business owners. Whether you’re a merchant or an associate/affiliate of a merchant, your goal is to grow sales. That is why the best in your industry are closely guarding their customer acquisition techniques. Regardless of what they’re telling you, they will not give […]

….. And How To Overcome Referral Objections
A big question I am asked each month from professionals I work with interested in increasing their client and customer referrals(realtors, financial advisors, attorneys, CPAs, bankers, etc.) is this: “When I discuss referrals, how do I overcome referral objections?”
Essentially, this is an age-old sales dilemma grounded in one thing: […]

UpSelling Basics

One of the quickest ways to increase your sales is through upselling, or selling additional products to customers at the time they are placing an order. An excellent example of that is found at fast food restaurants: when you order a burger, you will often be asked “Do you want fries with that?” It’s a […]

I choose what I like

So you do not follow a sporting club; wear only Dior; drive a BMW. You wear whatever you feel like, watch all sorts of sports and drive a car you liked at the time of purchase; not because of its make, you just liked it. As I mentioned in our last […]

Part of being an effective marketer is being an effective time manager. The little time suckers in our workday can collectively add up to a LOT of time taken away from our core functions and billable work. One of the biggest time drainer is our In-Box.

Tame your e-mail beast by mastering the art of email […]

A couple of years ago I was doing some work for a local university helping to redesign an internal website they wanted updated and made more user friendly. When the job was done the person I was doing the job for wanted to use his school issued credit card to pay for my
services.
At that time […]

When learning accounting for the first time, the terms ‘debit’ and ‘credit’ can be a bit confusing. Why? Because when you go to the bank and deposit money, the teller will tell you, “I am crediting your account X amount of dollars,” but if you are taking money our of your account, the teller will […]